10 out of 10!

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Jim Maiden, European Sales Manager

European sales manager Jim Maiden joined the business back in 2012 when the company was a UK start-up and trading as Yonghe Europe.

Jim has 28 years’ commercial experience, having started in stainless steel and non-ferrous products back in 1994.

After a period in financial services, he returned to metals in 2007 – specialising in the sale of tubular products and bespoke components to the automotive market. It is during this time that he developed a strong understanding of this sector.

Jim joined Yonghe Europe in November 2012, as the first employee of the Group outside China.

10 years on, Jim has played a key role in the growth and management of sales throughout the UK and Europe, while also supporting the development of global customer platforms for GINHO facilities in Germany and the USA.

As the business moves towards 2023, Jim’s focus is very much on further developing relationships with existing customers and also expanding into new areas.

To start a conversation with Jim, please get in touch at [email protected].

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Meet the Buyer

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Accessing valuable insight and updates on all the latest industry news are huge benefits to being members of the SMMT. Attending events like Meet the Buyer also provides fantastic opportunities for us to tell the Ginho story to a new audience and to learn about key issues within the sector.

Running alongside Advanced Engineering 2022, Meet the Buyer will be focusing heavily on innovation as OEMs strive to make components lighter, quieter, sustainable and more cost-effective. Ginho positions itself as the partner to help meet these goals.

With more than 150 engineers in materials, manufacturing and R&D, we have a wealth of expertise and experience, coupled with advanced simulation software to explore designs and solutions. With operations spanning Asia, North America, Europe and the UK, we offer customers a global partnership, with access to our manufacturing capabilities via strategically located international divisions.

Specifically, Ginho is a global specialist in manufacturing temperature-critical and pressure-related components and is always evolving materials and processes to produce components for vehicles using current and alternative fuels – including CNG, LNG, hydrogen, fuel cell, hybrid and other emerging technologies.

Ginho is supporting a reduction in emissions in line with the current Euro 6d and future Euro 7, China 6 and Bharat 6 legislation, across passenger, commercial and agricultural vehicles.

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Let’s Meet Up!

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We are visiting a number of European exhibitions this autumn. If you are planning to attend any of the events below, please get in touch and we can arrange to meet up.

 

Automechanika Frankfurt
13th – 17th – September 2022 – Frankfurt
https://automechanika.messefrankfurt.com/frankfurt/en.html

 

IAA Hannover
20th – 25th – September 2022 – Hannover
https://www.iaa.de/en/transportation/for-visitors/experience-the-iaa/iaa-2022

 

Al Expo (Aluminium)
27th – 29th September 2022 – Dusseldorf
https://www.aluminium-exhibition.com/en-gb/for-visitors.html

 

IZB
11th – 13th – October 2022 – Wolfsburg
https://www.izb-online.com/en/index.html

 

Zero Emission Mediterranean
12th – 14th October 2022 – Rome
https://www.zeroemission.show/

 

Hydrogen Technology
19th – 20th October 2022 – Bremen
https://www.hydrogen-worldexpo.com

 

Global Automotive Components & Suppliers
8th – 10th – November 2022 – Stuttgart
https://www.globalautomotivecomponentsandsuppliersexpo.com/en/

 

London EV Show
29th Nov – 1st Dec 2022 – London
https://www.londonevshow.com/

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International Business Awards

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Huge congratulations to the NRwell Ltd team on winning the Ginho sponsored International Trade Award at Staffordshire Chambers of Commerce business awards. Team Ginho was involved in the judging and was also hugely impressed by Global Ceramic Materials Limited and Hygan Products Limited who were finalists. All these businesses have really excelled through exporting which in turn is helping to boost business growth across Staffordshire.

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The Lowe-Down On Stuart

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Stuart Lowe, European Business Development Manager

European Business Development Manager Stuart Lowe has over 25 years’ experience of customer-focused commercial markets across the automotive and steel sectors.

Joining Ginho in 2015, Stuart’s priorities are to understand customers’ businesses and to work in partnership with our clients to deliver the best possible solutions as part of a long-term relationship. He joined Ginho in 2015, since then he has been immersed in the automotive sector. Keeping up-to-speed with industry trends and developments is important, and so he thrives on his busy schedule of international exhibitions and conferences alongside prospective customer meetings and quarterly face-to-face meetings with customers.

With Ginho recently becoming a member of the SMMT, Stuart now has access to a whole host of additional insight and data, and he will be putting this to practical use as he works on his current agenda of development and innovation projects and to embrace emerging technologies to best effect.

To get in touch with Stuart, please email [email protected] or connect with him on LinkedIn.

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Ginho Championing Environmental Best Practice

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Shaun Gray (Ginho) and Dean Willshee (Willshee’s Waste & Recycling)

Ginho Europe is looking to champion environmental best practice across the region under the leadership of managing director Shaun Gray, who is also president of Burton & District Chamber of Commerce.

He says: “More and more companies are looking for suppliers that are authentically supporting a greener economy with environmentally-friendly credentials. This is especially evident in the automotive industry, for example, which is investing in new technologies that will deliver vehicles that do not have a negative impact on air quality and the environment, and offer low carbon solutions.

“At Ginho, we recently committed to achieving zero waste to landfill by appointing Willshee’s Waste & Recycling. Their customer portal allows us to track our waste in just a few clicks – which will really help us with global tenders looking for evidence of our sustainability practices and records.

“As Chamber president, I am also an advocate of local businesses working together, so when I saw the information available from Willshee’s online customer portal, coupled with their Burton base, it was a complete no brainer!”

Dean Willshee, Managing Director of Willshee’s Waste & Recycling, added: “We are delighted to be working with Shaun and his team. As with Ginho, more and more businesses are looking to access a transparent audit trail for all their waste as part of the tendering process for both private and public sector work, so we are really proud of the investment that we have made in terms of tools, technology and plant. And we are especially pleased to be dealing with an increasing number of thriving Burton businesses. I know Ginho, like ourselves, have ambitious plans for growth, so it is exciting to be working in partnership.”

British Chambers of Commerce have a useful library of guidance material for businesses looking to improve their environmental credentials, for example: https://www.britishchambers.org.uk/page/campaigns/climate-challenge

There is also more information available at www.willshees.co.uk

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Cyber Safe

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When it comes to cyber security and efficiency, customers can be assured that Ginho has 24/7/365 cover as the company invests in cutting edge support services and cloud technology.

Utilising the very latest in end-to-end security intelligence, forensics and automation, Ginho’s business and its partners are protected by continuous monitoring and analysis, detection and response. Real time insight means that any potential threat is quarantined and the speed of remedial action should any containment be needed is also of particular note.

Apart from monitoring, Ginho’s IT support team is also looking at ways of improving efficiency, increasing productivity and eliminating the need for any downtime.

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Out and about

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The Ginho Europe team will be at the following shows as visitors, so do let us know if you are planning to attend:

 

Achema
22nd – 26th – August – 2022 – Frankfurt
https://www.achema.de/en/

 

Automechanika Frankfurt
13th – 17th – September 2022 – Frankfurt
https://automechanika.messefrankfurt.com/frankfurt/en.html

 

IAA Hannover
20th – 25th – September 2022 – Hannover
https://www.iaa.de/en/transportation/for-visitors/experience-the-iaa/iaa-2022

 

Stainless Steel World Conference & Exhibition
27th – 29th – September 2022 – Maastricht
https://stainless-steel-world-event.com/

 

Al Expo (Aluminium)
27th – 29th September 2022 – Dusseldorf
https://www.aluminium-exhibition.com/en-gb/for-visitors.html

 

IZB
11th – 13th – October 2022 – Wolfsburg
https://www.izb-online.com/en/index.html

 

Zero Emission Mediterranean
12th – 14th October 2022 – Rome
https://www.zeroemission.show/

 

Hydrogen Technology
19th – 20th October 2022 – Bremen
https://www.hydrogen-worldexpo.com

 

Global Automotive Components & Suppliers
8th – 10th – November 2022 – Stuttgart
https://www.globalautomotivecomponentsandsuppliersexpo.com/en/

 

London EV Show
29th Nov – 1st Dec 2022 – London
https://www.londonevshow.com/

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Meet Matthias

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Matthias Klasen

Ginho Europe’s German team is led by vice general manager Matthias Klasen, who speaks Mandarin as well as English, French and German and has over 12 years’ experience of the automotive market – having worked for Mercedes, BMW and Continental, as well as Lufthansa.

Born in France, Matthias spent much of his childhood in Beijing. Then in 2010, he moved to Germany to do his apprenticeship in logistics and after that a Bachelor’s degree in logistics management. In 2017, Matthias moved to Ohio in the US to complete his MBA, and now he lives in Frankfurt.

Having joined Ginho last August, Matthias works closely with his commercial manager Sven Eckert, administrator Julian Schulte and other European colleagues who provide quality control, logistics and finance support. The team in Germany is currently thriving on the back of high demand for Ginho products. Matthias says: “We work really closely with our Ginho Europe colleagues, providing customers with a seamless service across the territories to the highest possible standard. Indeed, being very collaborative makes us really productive as a group.”

Ginho Germany sponsors a local football team who have just secured promotion.

Looking ahead, Matthias’s priorities are to capitalise on the areas of market growth and the potential for new technological innovation around combustion engines, for example. He comments: “It is interesting to witness projects involving hydrogen powered cars and trucks, because you don’t need to change the existing infrastructure on a big scale. This is a very interesting area for Ginho Europe.”

To find out more about Ginho’s operation in Germany, please email [email protected].

 

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Value Added Value Engineering

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More and more customers are benefitting from Ginho engineers’ ability to optimise technology, optimise process and optimise costs – which are the essential principles of Value Added Value Engineering (VAVE).

VAVE is a very exciting part of Ginho Europe’s service because it is not only something that is explored at the start of a contract. Indeed, many customers are gaining advantage from VAVE initiatives mid-contract. “Circumstances may well have changed two years into a seven year contract,” explains European business development manager Stuart Lowe, “so there could be an opportunity for our team of engineers to look at how a process could be simplified, or two components combined into one, or the casting process re-specified. And if the result is a saving on cost, this will be passed on to the customer. What’s not to like?!”

With a team of 150 engineers on board, Team Ginho has a wealth of expertise, experience and sheer brain power to explore what is possible.

Stuart adds: “Of course, VAVE principles will be applied at launch stage, but we believe that VAVE is much more than that. Typically, it has been needed because of a predicted shortage of a particular material or an increase in the price. But these days engineers will also be looking for other benefits – a lighter solution, a quieter solution, lower emissions, easier assembly, less wear or longer life.

“We like to work with our customers very much as a partnership. We are in it for the long-term. And if we can add value at any stage, this has to be good for everyone. And that work ethic runs throughout the Ginho organisation.”

The Ginho Group provides VAVE solutions for a number of major global brands. To find out how the team could help your business, please email [email protected].

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